CMS is the core for corporate websites

business people developing cms

A content management system, or CMS, is the core for a corporate website, a website is the Face of any business today. And the website content is the heart of your website, which companies fail to keep it up to date. The key to success online today is to develop a collaborative system where your even non-technical staff can seamlessly interface with the content publishing privileges as set by the organization.

A content management system (CMS) is critical to the success of almost every website and intranet, and yet many organisations are not familiar with this technology.

Business need to focus on the needs in order to create the best web platform both for internal use and for external presentation (website).

What is a CMS

A content management system, or CMS, is a web application designed to make it easy for non-technical users to add, edit and manage a website.

Not only do content management systems help website users with content editing, they also take care of a lot of “behind the scenes” work such as:

  • Automatically generate navigation elements
  • Making content searchable and indexable
  • Keeping track of users, their permissions and security settings
  • And much, much more.

CMS Services

The CMS is used in many different types of enterprises. The content management services have unparalleled productivity which helps organizations capture, manage, store, preserve and deliver their information assets in the best possibly way.

  • Enterprise Content Management Consulting/Workshop/Assessment Services
  • Enterprise Content Management Audit and Business Case Development
  • Enterprise Content Management Portfolio Assessment
  • Enterprise Content Management Product Fitment Analysis
  • Enterprise Content Management Framework Development
  • Enterprise Content Management Strategy & Best Practices
  • Enterprise Content Management Roadmap Development
  • Enterprise Content Management Implementation Services
  • Scanning & Imaging Services
  • Document Management Services
  • Web Content Management Services
  • Records Management Services
  • Digital Asset Management Services
  • Content Workflow Services
  • Content Integration Services
  • Content Security Services
  • Enterprise Search Services
  • Integration Services
  • Migration Services (SharePoint , LiveLink, Documentum, Oracle UCM and similar Platforms)

CMS best-practices

  • Information Life Cycle
  • Information Architecture
  • Taxonomy & Metadata
  • Content Policies & Governance
  • Content Security
  • User Adoption & Change Management

CMS for non-techies

Simply put, if you have just a little experience with Microsoft Word then you will be able to manage the content of your own web site very easily indeed. You need have no programming or HTML experience. Editing can be done with any normal web browser from anywhere in the world or with your mobile device.

The business problem

This central repository allows a range of useful features to be provided by the CMS:

  • Keeping track of all the versions of a page, and who changed what and when.
  • Ensuring that each user can only change the section of the site they are responsible for.
  • Integration with existing information sources and IT systems.

You have a website, or intranet. It has grown organically over time, and while it is very useful, it is far from perfect.

Much of the content is out-of-date or inaccurate, it’s hard to find things, updating the site is complex, and the appearance is becoming dated.

Worse yet, you’ve lost track of all the pages on the site, and by having all the changes made by your skilled webmaster, the updates are piling up in their in-tray.

What was on the site last week, or last year? You couldn’t say. In the back of your mind, you know that this could leave you in a difficult position if a customer sues, but there is little that you can do.

If this sounds grim, you are not alone. In fact, it’s the natural by-product of maintaining a site using manual tools such as Dreamweaver or Frontpage.

Thankfully, these problems are what a content management system is specifically designed to solve.

Business benefits

There are a wide range of business benefits that can be obtained by implementing a CMS, including:

  • streamlined authoring process
  • faster turnaround time for new pages and changes
  • greater consistency
  • improved site navigation
  • increased site flexibility
  • support for decentralised authoring
  • increased security
  • reduced duplication of information
  • greater capacity for growth
  • reduced site maintenance costs

Beyond these, the greatest benefit the CMS can provide is to support your business goals and strategies.

For example, the CMS can help to improve sales, increase user satisfaction, or assist in communicating with the public.

Popular web-based CMS

Several web-based CMS tools are available. The following are some of the most popular ones:

  1. Drupal – an open source platform often used for developing corporate sites.
  2. WordPress – free web software designed for creating template-based websites or blogs.
  3. Blogger – Google’s blogging tool designed specifically for maintaining a blog.
  4. Joomla – a flexible web publishing tool that supports custom databases and extensions.
  5. Squarespace – a web-based platform for building quality designed personal and business websites.
  6. Weebly – a web-based platform for building simple personal and business websites.
  7. Wix – a collection of web publishing tools for creating a highly customizable website.

Some CMS tools are free to use, while others require a monthly fee. Many CMSes provide free basic components, but charge for high-quality templates, web hosting, custom domain names, or other features. Before deciding on a CMS, it is a good idea to review multiple options so you can choose the one that best fits your website goals.

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